About

Hello! and welcome from us... Jain, Noche and Ineke. 

We look forward to learning more about you and your equines and having a wonderful time together!

We are committed to providing a safe, positive place where you and your horse can learn new skills while increasing your bond and confidence.

We use a method of training that is kinder and more fun but still allows you to accomplish your goals.  

JAIN

Jain is the founder of Horse Tricks 101, an online community devoted to developing the bond between humans and horses.

She’s worked for one of Australia’s top racehorse trainers, at a large equine hospital and took riders galloping on the wild beaches of Wales.

To learn more about horses she studied Advanced Equine Behavior at the University of Guelph and each year attends the latest courses on animal behavior and training.  She has also spent 1,000’s of hours observing horses in herds.

Jain discovered the simple truth that horses will do anything she asked, if she asked in a way that they can understand and they enjoy. She now spends her days researching and testing new activities that improve the bond with horses and sharing those activities with other horse lovers through her website and courses.  

NOCHE

Noche grew up riding horses. She was lucky to have a mother who shared her love of horses and always encouraged training with kindness (and treats!).

After graduating Noche moved out west and spent some time working on ranches. She started young horses and learned how to train good cow horses, in the traditional manner but always with a side of treats and strong praise. Sometimes though, the traditional manner failed a horse and Noche took those failures hard.

After leaving the ranch to settle down and raise children, a very difficult horse came along and again challenged her training abilities. She went looking for a new way to help him and found positive reinforcement and with it a name for training practices she had been using her whole life. Clicker training opened up all new possibilities with horses.

Now that children have come along she seldom rides anymore and instead spends her time teaching her horses tricks, retraining horses who have had bad starts in life and helping them learn to enjoy interacting with people again, and trying to train everything she can get her hands on, goats, dogs, cows, children.

INEKE

Ineke came into horses when her family made the move from the city to a rural lifestyle. Since her daughter was old enough to talk all she wanted was horses. She didn't want to leave her friends and move to the country so a promise of a horse helped the transition. Ineke was afraid of horses so put off adopting a horse for two years. Finally one day a friend of Ineke's dropped a horse off and told her it was hers and her daughter's. Ineke then began the journey of learning all the ins and outs of caring for horses.

Ineke was drawn into how rewarding it can be to care for a horse. Then she adopted more and created a small herd! Ineke wanted to desperately become closer to these amazing creatures but didn't know how. She wanted to find out how to communicate, be part of who they are and consequently find her place with them.

Ineke's first adventure was with natural horsemanship but it only lasted about 6 months. Every time she went to catch her horse and it ran away she was disheartened and just knew there had to be a better way. A happier option. It was then she discovered reward based training and has never looked back. With the support of positive reinforcement she has created a form of enjoyable effective communication that has become an everyday occurrence.